Don’t Miss the Target!
Tools for Finding and Reaching Your Audience All marketers are tasked with generating “more” — more exposure, more awareness, more conversions. Dialing in on which customers to target can be…
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Category: Fashion & Beauty
Masks. Marketing. A movement?
As we continue to confront the challenges of COVID-19, masks have become one of the best ways to mitigate the spread, but also a point of contention for two opposing…
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Hello, SXSW
One of the first items I added to my bucket list was "get to SXSW"; this year I was able to finally cross it off. It was my second time…
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Beauty Tips: Listen, Learn and Liberate
Listen and Learn to better understand yourself, your people, and your business. As marketers and beauty product devotees, we often find ourselves obsessing over how much the industry has changed,…
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